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Click, cliquer - Is clicking global?

Are cultural differences evident in online help system navigation? A study conducted by the Anhalt University of Applied Sciences, Germany, examines not only a cultural model, but also sheds light on the question whether navigation structures in online help systems need to be adapted to different cultures.

Text by Martina Panzer

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Click, cliquer - Is clicking global?

Have you ever experienced software that does not work as expected shortly before a deadline? To be efficient and solve the problem by trial and error – what would you do? Type your question into the online help system? Or find the answer by clicking hyperlinks in the online help? And -  would users from a different culture click and search in the same way?

Today, the most important software products are only released and delivered after a simultaneous translation into 10-20 different languages. In the past, customers were used to English user interfaces (e.g. MS DOS). Nowadays, entire software systems must be linguistically localized and technically adapted to the cultural requirements of a target market.

In order to achieve this goal, it is necessary to integrate the values and behavioral patterns of users from different cultures into the processes of product development, design as ...