Translation and Localization

translation and localization

Localization Beyond AI: Why Market Understanding Still Matters

As the EU increasingly turns its attention to emerging markets, the question arises: Can organizations rely solely on AI to successfully resonate with users?

November 2026 Text by Lawson Stapleton

translation and localization

DIY, Buy, or Both? Uncovering the Hidden Costs of AI Translation

DIY AI translation promises savings, but hidden costs can quickly erode the expected ROI. Before replacing your LSP with AI, consider a hybrid approach to localization.

October 2026 Text by Marion Randelshofer

translation and localization

Subtitles, Dubbing, or Both?

How to localize video in technical documentation without breaking the budget

September 2026 Text by Tristan Eilenburg

translation and localization

Design needs language: The role of linguists in UX

Linguists are more than just translators – they are the experts in making products truly work across cultures. Leaving language as an afterthought could be a costly mistake.

February 2026 Text by Valentina Turra

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translation and localization

Ten healthy habits for GenAI-enabled translation

GenAI is revolutionizing translation and localization – but not without risks. Here are ten essential habits that empower teams to unlock its potential while staying in control of quality,…

September 2025 Text by Mike McDermott

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translation and localization

A practical guide to machine translation quality prediction

How much content comes out of post-editing without any edits made? Translation quality prediction can guide your focus toward those sections that actually need post-editing while leaving those that…

June 2025 Text by Adam Bittlingmayer

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translation and localization

Localization and AI: A blueprint or cautionary tale for the tech comm…

With groundbreaking developments such as Neural Machine Translation, localization has long been a pioneer in the adoption of AI solutions. Here is what tech writers can learn from the translation and…

January 2025 Text by Rodrigo Fuentes Corradi

translation and localization

How AI literate are you?

As we enter a more and more digitilized and datafied language industry, we need to understand how Large Language models work, their potentials and perils.

December 2024 Text by Ralph Krueger

translation and localization

Building in localization from the start

If left until the end of the content creation process, localization faces issues that can compromise translation quality. A shift to the left provides a solution.

November 2024 Text by Ramona Wühle

 

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Number of articles in this category: 163