October 2019

October 2019 | Text by Masayasu Watai 

What happens in our mind when we read

How does our mind process technical instructions? A look into the psychology behind the reading process may assist us in producing more efficient technical content.read more...

October 2019 | Text by Jen Horner 

Bridging language and technology

To succeed on the global market, companies need to make their content available across a multitude of digital platforms. Localization solutions promise to do the job, but how do we choose the best solution? read more...

September 2019 | Text by Dimiter Simon 

Cognitive biases in technical communication

We are nowhere near as rational as we might think. How we make decisions, hold conversations, and even write documentation or train Artificial Intelligence is greatly influenced by our previous knowledge and experience – which are by no means objective. read more...

September 2019 | By Cody Behles 

The Memphis innovation model: Building a blockchain community

Creating an innovative environment fostering growth and a strong economy is the aim of any metropolis. By focusing on blockchain technology – both in their educational institutions and in the business sector – Memphis, Tennessee has redefined itself as an innovation hub.read more...

September 2019 | Text by Leah Guren 

The Power of “No”

In the first half of 2019, one of the popular self-help/self-improvement challenges was "Say yes to everything." You may have seen some of your friends and colleagues accept this challenge on social media. read more...