In the past year, Canada became Europe’s newest trading partner, a relationship sealed with the ratification of the Canada-European Union Comprehensive Economic and Trade Agreement (CETA). So who is this partner? And more importantly, how can technical communicators fashion materials for the Canadian market?
As an immigrant who has lived in Canada for almost 15 years, I have learned a few things about Canada. In this article, I introduce you to my findings and describe considerations for professional communicators and translators when developing materials for Canadian users.
Canada is not the 51st U.S. state
On the surface, much of Canada appears like the U.S. We’re geographic neighbors and share the longest unarmed border in the world. We share many of the same brands. Our cities share architectural styles. Many natural features – like the Rocky Mountains – straddle both sides of the border. And the majority of the Canadian population lives within 250 km of the U.S. border.
But Canada is not the 51st U.S. state and most Canadians value the distinction.
Some examples of major differences:
- Although the country uses the same name (dollar) for its currency as the Americans and most ...
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