XTM International aquires Transifex

Localization technology provider, XTM International, has announced the acquisition of Transifex, an SaaS-based localization & translation management platform.

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Transifex provides connectivity and advanced AI capabilities to help customers translate digital content on platforms such as SaaS, software, and websites, as well as mobile apps, games, videos, and more.

Today’s digital consumers expect instant, personalized experiences in their native language across all digital touch points. Modern businesses need seamless localization that integrates into their content and development workflows, enabling real-time content adaptation. This strategic acquisition bridges critical gaps in the localization technology landscape by uniting XTM’s enterprise-grade translation management platform with Transifex’s dynamic AI and automation tools. Brands can now leverage powerful continuous localization solutions to deliver just-in-time digital experiences that authentically resonate with every market.

XTM International has announced the following improvements following the acquisition:

Accelerated digital content localization: With Transifex, businesses can automatically update translations across digital channels without code redeployment or complex third-party system integrations. The result is real-time localization and next-level agility, enabling brands to evolve faster and outpace competitors.

Elevated developer and marketer empowerment: Marketers can simplify multilingual content management with in-context editing capabilities and manage dynamic content with ease. Developers can leverage Transifex’s localization stack and low-code CI/CD integrations to streamline workflows and reduce manual overhead.

AI-powered localization at scale: Transifex expands XTM’s AI capabilities with advanced AI translation and quality assurance tools, which deliver human-quality translations at speed for less. Using AI-powered functionality to deliver search-engine-optimized, adaptive translations, companies can reach new markets faster and more effectively.

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